Our Blog

Investing with you is the conceptual centre for the new NP Consulting brand, translating the character of absolute proximity the company develops with their clients.

According to the CEO Nuno Pinto, “at NP Consulting the client is the fundamental piece and our passion for investments inspires us to seek excellence and to build long lasting relationships. Apart from our expertise and solid technical knowledge, the rapport we have with our clients is our biggest asset.”Investing with you is the conceptual centre for the new NP Consulting brand, translating the character of absolute proximity the company develops with their clients.

According to the CEO Nuno Pinto, “at NP Consulting the client is the fundamental piece and our passion for investments inspires us to seek excellence and to build long lasting relationships. Apart from our expertise and solid technical knowledge, the rapport we have with our clients is our biggest asset.”

The brand had as a starting point the rigorous need to transmit the proximity the company has with its partners in a field of business that deals directly with some of the most fundamental worries of people and the management of their patrimony.

Nuno Pinto states that the new brand challenges went through the creation of a graphically vivid language that allows the client to understand that NP Consulting is a company that helps them navigate the complex world of finances, operating in a way that combines two crucial characteristics:

  • We are proud to know each of our clients. We know who they are and their children’s names.
  • We want to keep on providing a personalized service based on solid technical knowledge with high standards of satisfaction.

The new brand absorbs the peculiarities that are characteristic to the financial sector and develops dynamism, accuracy and speed to their positioning. It intends to combine and transmit the seriousness that the market implies, the relevance that each relationship occupies and the importance that innovation determines.

In the new NP Consulting logo is possible to feel the credibility of the company but also the boldness, ambition and a promise for the future. The classic typography combined with episodes of orange takes us to a contemporary place personified by an innovative and agile brand, but also one that it’s solid, mature and responsible. The coat refers to the historic tradition of relationships and it holds the promise of the accuracy the brand firmly shows in the market. When looked into with proximity, it stands from the overlap of the letters N, P and C. It’s “crown” is the symbol of infinite, representing the core relationships, and long term ones, that are built with the clients.

The new NP Consulting corporate image is a reinforcement of the company’s authenticity and competitiveness, but it mainly represents an expression of its own behaviour, part of a strategic creation of value propositions, focused on the client, and their middle to long term expectations and ambitions.

Comments ( 0 )

    Leave A Comment

    Your email address will not be published. Required fields are marked *